About
Behind the camera.
I’m Igor Kasennow – the filmmaker and creative director behind KASENNOW, based in Dubai and filming across the UAE, from Dubai to Abu Dhabi. I develop and produce films for brands, companies, artists and creators – locally and internationally.
I came up through the craft before moving into strategy – learning image and sound hands-on, then channels, markets and brands, then building my own agency. Today, that’s KASENNOW. It’s why every film starts with what it needs to achieve – and only then with how it looks.
- 2014–2016
Training in image & soundFraming, light, sound and audiovisual production – the craft that every later decision rests on.
- 2016–2020
Videographer & channel strategyProduction, edit, visual language and content for brands – alongside four years of YouTube channel strategy: audience and trend analysis, format development, optimisation. Where I learned how strategy turns into visible impact.
- 2020–2022
Marketing ManagerMarket analysis and research as the basis for every positioning decision – and the strategies that scale brands from there.
- 2022–2026
Founder, marketing agencyFrom market analysis to positioning to scale – with full responsibility for campaigns and brand films from first concept to final delivery.
- 2026 →
Independent filmmaker & creative directorBased in Dubai, filming across the UAE – from Dubai to Abu Dhabi.
Languages · EN · DE · RU · AR (team)